Cadillac x US Opens
Live Photobooth Experience
commissioned under VOLVOX LABS
Our credit: Software development in TouchDesigner and Web application.
Technology Stack: TouchDesigner + Web Application + Mixpanel Analytics Dashboard
We developed a system that transforms a user’s photo into a custom video using TouchDesigner, then hosts that video on a web app. Users access their video via a QR code and can download or share directly to social media. Integrated Mixpanel to capture detailed user behavior (clicks, views, shares, etc.) Combining interactive visuals with a data-rich web delivery system created a highly engaging and measurable user experience.
Microsoft F1
Interactive Video Installation
commissioned under VOLVOX LABS
Our credit: Creative development work with BrightSign media server.
Technology Stack: Planer Touchscreen Interface + BrightSign Media Server
We developed an interactive video experience where users could navigate seamlessly between screens by tapping on on-screen buttons.
Why BrightSign: A cost-effective and stable solution for interactive video playback. It offers smooth screen transitions and works well without the overhead of a full PC.
GRANITE
Interactive LED Wall
commissioned under VOLVOX LABS
Our credit: Software engineering on internal tools.
We built a state machine tool with an intuitive UI for artists to define video playback logic, auto-generating structured data into interactive content management system. Also developed an automated validator that helps automate the tedious job of checking video asset validation for media server. These tools streamlined the creative-to-engineering workflow, reduced manual debugging, and ensured assets met playback standards before integration — saving time, reducing errors, and improving cross-team efficiency.
Coach
Shop With Rexy
commissioned under Cycymymy Studio
Our credit: Web app development and LLM integration.
We led the front-end development and successfully deployed a responsive web application that brings the interactive shopping experience to life. we integrated three.js animations to enhance visual engagement and worked on consolidating multiple external large language model (LLM) vendors into a unified backend, streamlining the AI-driven shopping assistant experience. Additionally, we implemented a secure login dashboard for user management and built a flexible A/B testing infrastructure, allowing the team to iterate on UX and feature performance based on real-time user behavior and data insights.
GQ x Xiexin Dance Theatre
Fashion Film
Our Credit: Everything from creative direction to film production.
This project was initiated by the GQ lab of Condé Nast Shanghai. The short film combines the design elements of costume designer Rui with the dance of Xiexin Dance Theater.
LVMH Tokyo Summit
Audio-Visual Performance
Our Credit: Creative direction and real-time audio-reactive visual production.
Curated by LVMH marketing team and collaborated with tranditional Japanese koto player ASUKA, we created a real-time audio-reactive visual performance for LVMH Tokyo HR Summit 2023.
GQ x JD: Fashion Promo Campaign
Our Credit: Everything from creative direction to film production.
Partnering with GQ and JD Apparel, we created a series of short-form videos for their Autumn/Winter trend release—translating GQ’s editorial authority into social-ready clips that drove brand engagement, generated millions of views, and seamlessly funneled viewers into JD’s shopping experience.